Rebekah Hodge

rfh263@nyu.edu
Articles by Rebekah Hodge

Culinary Detente: Pepsi in the USSR

As the New York Times reported in 1976, Russia-based Pepsi plants were on track to produce 216 million bottles of Pepsi per year as of 1978. While not everyone in the USSR was able to, or wanted to, drink it, the penetration of the market and the popularity among Russians at the time suggests that Soviets were far more open to Western goods than their leaders may have supposed — or wanted to exploit.

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Culinary Detente: How Recipes Helped Ease Tensions and Calm the Cold War

Although it may not have directly led to detente, food was one catalyst among many for the change of minds that would ultimately lead to the disintegration of the Soviet sphere of influence.

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