The media game: Putting on the Cold War goggles



As the tension between Russia and the West turns into a deeper rift in the wake of the Ukrainian crisis, many have been tempted to declare the beginning of a new Cold War. The English-language media – both Western and Russian – has taken the approach a step further. Flicking through the pages of newspapers or scrolling down a webpage, the tendency towards interpreting current events as a permanent confrontation between Russia and the West is evident: Journalists have put on their Cold War goggles and seem set on keeping them on.

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